Bank of the West
The Bank of the West lobby utilizes historical displays to tell the story of the Bank’s growth and progress since its inception in 1874. In the lobby, the Bank builds its brand, reinforces its stature as a founding banking institution in the West, attracts
new customers and emphasizes its unique commitment to forging and maintaining strong personal relationships with its clients and partners. With strong corporate branding, museum displays and media, Bank of the West visitors experience immersion in the Bank’s culture.
new customers and emphasizes its unique commitment to forging and maintaining strong personal relationships with its clients and partners. With strong corporate branding, museum displays and media, Bank of the West visitors experience immersion in the Bank’s culture.
Role: Creative direction and Environmental design
